Innovation-to-Market Advisory

Turn Your Innovation into Market Success

Bringing a tech innovation to market is complex—but you don’t have to do it alone. I help startups and SMEs craft a winning Innovation-to-Market Strategy that maximizes impact, secures funding, and accelerates growth.

What you will get working with me:

Market Positioning & Value Proposition – Define what makes you stand out and how to communicate it effectively.

Business Model & Monetization – Align pricing, revenue streams, and growth levers for long-term success.

Customer & Partner Strategy – Identify and engage key stakeholders, early adopters, and distribution channels.

Fundraising & Grant Strategy – Secure the funding to achieve your goals

Execution Roadmap – Develop a clear, actionable plan to launch, gain traction, and scale.

Who is This For?

I work with tech startups and SMEs focused on challenging the status quo and solving critical problems.
– Startups and SMEs preparing for market entry or expansion
– Founders refining their market strategy ahead of fundraising
– Innovation-driven teams working to de-risk commercialization

Why Work with Me?

With a background in engineering and entrepreneurship, I blend technical expertise with business strategy to drive innovation. As an Innosuisse-accredited innovation mentor, I’ve helped 80+ businesses secure innovation funding and turn bold ideas into reality. I also serve on the board of Startup Weekend Switzerland, supporting the next generation of entrepreneurs.
Connect with me on LinkedIn.

References

Ready to take your innovation to market with confidence?

Let’s make it happen! I’d love to hear about your business and how we can accelerate your success. Get in touch at welcome@atto.ch, and let’s craft a strategy that delivers real results.